Cheap printing can save any business a lot of money. By choosing the right printing agency, you can effectively reduce cost as well as get quality work done. Whenever a mailer is being sent, there is a requirement for organizations to focus their energy and attention to the details that make their content good enough to formulate an impression in the minds of the consumer. However, an envelope, which is usually used as a mere cover for the actual content being sent, can be of much more value than just a packaging item for mail. An accurately designed envelope can instantaneously convey many ideas and messages about the business before the recipient even checks the actual mail.
Here are some factors that any business looking to send out mass mail should consider about designing the envelopes:
When to Print the Envelope
Like in most cases, understanding the mechanism of an envelope is imperative to choosing the appropriate one for a particular purpose. Envelopes are basically flat pieces of paper that experience a process called ‘envelope conversion’. The flat piece of paper is first, cut in to the required shape, adhering to the measurements of the requirement. Glue is then put on the flap of the envelope, and the flat paper gets folded and pasted in order for it to take the final shape of an envelope.
Conducting the printing process after the envelope has taken its final shape may seem an inexpensive way to buy bulks of envelopes, but it restricts the design choices for the envelopes, as not enough space is left for printers to work with. Printing the envelope when it was in the form of a flat paper, allows designers to implement attractive designs making it more valuable. An experienced cheap printing agency will always give you the best by employing the most appropriate method.
Choosing to print on flat paper gives the designers a lot of room to implement attractive designs which can be much better than that of existing competitors. Exploiting this opportunity, the designer should try to add some special designs or effects to the envelopes. For example, printing envelopes decorated with visuals and illustrations on the outside, and patterns or writing on the inside, can create a massive impact.The simple printing of envelopes in four-color too is a viable option.
Incorporating Postal Regulations
The head of printing activities must check with the local mailing regulations in order to be clear about the positioning of the legally necessary information like the postal stamp and recipient’s address. An area of 3/8 inch on the top portion of a pre-made envelope must be incorporated in order to deliver the space required. The face of the envelope needs to be left blank. To get your marketing mailers properly printed, consult the right service provider, who will be taking these precautions ensuring that the effort put in for designing the envelopes is not wasted.
By incorporating these factors along with cheap printing, an organization can not only create a better impression on the minds of the receiver, but also save a lot of money at the same time.